Below you'll find a list of all posts that have been categorized as “Copywriting”
“The key to scaling any business is this — become an expert storyteller.” — Robert Kanaat A ninja moves through a crowd effortlessly. Hidden. Undetected. He paces his target. Following silently, he slips in and around people with ease. Gliding. Floating. His skill level? Unmatched. And as he locates his target, he grips the cold hard steel edge of his sword. …
“The mind thinks in pictures, you know. One good illustration is worth a thousand words. But one clear picture built up in the reader’s mind by your words is worth a thousand drawings, for the reader colors that picture with his own imagination, which is more potent than all the brushes of all the world’s artists.” — Robert Collier Look, …
“Your job is not to write copy. Your job is to know your visitors, customers and prospects so well, you understand the situation they’re in right now, where they’d like to be, and exactly how your solution can and will get them to their ideal self.” — Joanna Wiebe I get it. You’re struggling. That copywriter you hired and spent …
“Good copy can’t be written with tongue in cheek, written just for a living. You’ve got to believe in the product.” — David Ogilvy If your business is struggling to convert prospects into buyers, there’s one primary reason why. It boils down to your copywriting skills. The truth is this. How you communicate with your prospects dictates how well your …